FIAT 500 Drive In Simply More Commercial Song Jailhouse Rock by Elvis Presley.

Simply More defines the FIAT 500 as everything you need and nothing you don't. It represents the notion that the simple things in life are treasures, alongside the thought that the richness and fullness of a life well-lived is defined by one's view of self expression.

FIAT 500: Drive In Simply More Commercial
Song: Jailhouse Rock by Elvis Presley

The commercial features Jailhouse Rock, made famous by Elvis Presley in 1957, the same year FIAT debuted the original 500 to the world. The advertising campaign kicks off with its first broadcast commercial, titled "Drive-in", which debuts on national and cable networks today and features "Jailhouse Rock", a song made famous by Elvis Presley.


Song: Jailhouse Rock by Elvis Presley
Released: September 24, 1957
Buy the song on Amazon here.

The song was an instant classic and inspired a generation; it was released in 1957, the same year as the introduction of the Fiat 500 in Europe.